It’s simple to run. It’s hard to run well and injury-free.


Running is simple; running well takes guidance. That’s where Coached comes in. We help runners train with clarity, stay injury-free, and build fitness that lasts.

No fluff. Just training that works

Every training plan is personal, realistic, and easy to adjust when life gets in the way.

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Real runners. Measurable progress.

Not hype. Not magic workouts. Just simple, repeatable training that makes you a better runner over time.

Ai Vee, 28, Singapore

Half Marathon, Marathon

Before Coached

Motivated but directionless. Decisions were made day by day. Plenty of work, little clarity. Confidence was low going into her first marathon.

The Shift

Clear structure and purposeful sessions. Effort guided by zones. Easy runs slowed down. Strength and fueling became part of the plan, not extras.

After Coached

Ai Vee ran 1:35 at the 2XU Half Marathon and completed her first official marathon in 3:30 at the Gold Coast Marathon. Training became calm and consistent.

Belief came from training with purpose, not guessing.

Nick, 34, USA

Half Marathon, Marathon

Before Coached

Training hard almost every day. Most runs sat at seven to eight out of ten. Plenty of effort, little absorption. Progress was slow and inconsistent.

The Shift

Restraint. Easy runs became truly easy. Hard days were fewer and clearer. Zones were validated. Purpose replaced effort for effort’s sake.

After Coached

Nick dropped his 5 km from around 23 minutes to sub-20. He improved his Marathon from 4:28 to 3:38 in a year, and felt good for most of it.

Progress came from doing less, at the right times.

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Training that fits real life.

You’ve got a job, a family, and a life outside of running. Your plan needs to work with it, not against it.
Coached builds training around your fitness, schedule, and goals. You get a structure that stays steady even when your week does not.

  • A season that makes sense

    Your year shouldn’t be a random collection of runs. We map your training around your races and goals. That means focus when you need it, maintenance when you don’t, and recovery that lets you bounce back.

  • Plans for every runner

    Brand new? Chasing Boston? Running for fitness? Doesn’t matter. Coached builds a plan around you — your level, your goals, your life.

  • Run + strength = fewer injuries

    Up to 79% of runners get injured each year. We lower that risk by including specific strength training in your plan. It keeps your body balanced and strong, so you can keep running.

  • Adjust without guilt

    Plans are great until life gets in the way. Sick kid? Work trip? Just tired? No problem. Shift sessions or change your weekly frequency whenever you need. Small change? Do it yourself. Big change? A coach will help.

  • Heart rate + pace, not one or the other

    Most apps make you pick. We don’t. We use heart rate for your easier runs and pace for your race-specific work. The combo helps you train smarter, recover better, and avoid injury.

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Coached keeps running simple, structured, and sustainable. Exactly how training should feel.

No guesswork. No chaos. Just training that fits your life and gets results.

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Real coaches, not influencers. Real experience, not bots.

Your plan is shaped and supported by people who coach for a living,
not by AI or athletes lending their profile.

Ask us anything, anytime

Not feeling great? Unsure about fuelling? Need shoe advice? Message us in the app or send an email. No limits, no “three questions a week” rule. If you need help, we’re here.

Time with a coach, 1:1

Meet with a coach on Zoom up to four times a year. Use the time however you want — training questions, nutrition, race plans, or anything else on your mind. It’s dedicated time, just for you. Need more calls? Purchase extras anytime.

A team, not just an app

Every month, we host a Community Call on Zoom. Updates, results, Q&A, casual chat. It’s part learning, part hangout. Can’t make it? We record it so you can catch up later — video or podcast, your choice.

Stay connected, stay motivated

Our Telegram group is where the team gathers daily. Share wins, ask questions, trade tips, or just get a little nudge when motivation dips.

More than just runs on a calendar.

Training isn’t only about miles and sessions. To really perform — and enjoy it — you need the full picture. That’s why Coached includes guidance across every area that matters.

  • 🧠 Mindset

    Running is as mental as it is physical. We’ll show you simple tactics to stay strong, manage discomfort, and build resilience when things get tough.

  • 🥗 Nutrition

    Fuel right, recover better. Learn how to eat and drink so you burn more fat, reduce inflammation, and bounce back stronger after training and racing.

  • 🧘 Recovery

    Performance happens between the runs. We put as much emphasis on rest and recovery as on the work itself, so your health and fitness keep moving forward together.

  • ⏱️ Racing

    Don’t waste fitness on poor execution. We’ll teach you how to pace, fuel, and manage race day so you can perform at your best when it really counts.

    Coached gives you the tools, knowledge, and habits to run well for the long term — not just this season.

Training that makes sense. Progress that sticks.

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What our runners say...

Rys

Coached changed the way I train. I know what I’m doing, I feel more confident, and the PBs keep coming.

Hasan

I have been with Coached for 3
years now. My running performance has improved so much that I wonder why I didn't meet Coached before! I've run 2 marathons and several half marathons since getting Coached and my times have
improved every time! The coaches are
excellent, always attentive and they're experts at what they do. Highly recommended!!!

Riana

Structured and flexible. The coach support and advice are amazing. I have broken so many PBs.

Ai Vee

Coached has been a HUGE help in structuring my training in the most efficient and effective way possible. Ben and Jim are both really knowledgeable coaches who have taught me so much. I feel so much more confident about my upcoming
races and I improved so much in the hands of these great coaches!

Andre

I have been with Coached for almost 4 months and I shaved off about 10mins from my 10K time. The training is very well structured and customised for your physiology and abilities. Coach Ben runs a very effective endurance program, and is reachable and responsive via emails (and periodic virtual calls).

Michelle

I cannot even begin to tell you how great Ben and Jim are! The guidance they have provided has allowed me to understand my body's needs, make small tweaks to my training that has made a massive difference to my results, reaching PBs beyond what I thought I was capable of. Highly recommend.

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A few things runners often wonder...

How is Coached different from other training apps?

Most apps stop at the plan.
We start there, then coach the runner using it.

Your training is built around you. Your history. Your schedule. Your goals.

A real coach reviews what matters and steps in when it counts.

Less noise. Better decisions.

How is Coached different from other coaches?

Many running coaches build everything by hand.

We use software to handle the structure, so coaches can focus on decisions that affect performance and health.

That means more consistency, better support, and a more cost effective way to get Coached.

Do I need to be an experienced runner?

Not at all.

You do not need to be fast or experienced.
You just need to be consistent.

Coached works for beginners right through to Boston qualifiers. We meet you where you are.

How often will I run each week?

Most runners train three to five days per week, but it's up to you.

Your plan is built around how much you can realistically manage, not an ideal schedule.

Do I need to follow the plan exactly?

No.

The plan is a framework, not a test. We expect weeks where life gets in the way.

Adjustments are part of the process, not a failure.

Will this help me stay healthy and avoid injury?

Nothing can guarantee injury-free running.

What we can do is carefully manage load, intensity, and recovery, so training is sustainable.

That is how most runners stay healthy long term.

Is the strength training optional?

It’s built into the programme for a reason: it helps keep you injury-free. The sessions are short, simple, and designed for specifically for runners.

Ready to run better?
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